— The Service
Your event.
Elevated.
We bring race-grade simulators to your event, fully managed from logistics and setup through to on-site staffing, live fastest-lap competitions, and post-event dismantling. You focus on your guests. We run everything else.
Every activation is bespoke. We design the experience around your brand, your venue, and your guest profile, whether that is an F1 weekend hospitality suite at the Fairmont Abu Dhabi, a product launch for a global sportswear brand, or a private members' event at a luxury hotel.
All costs, equipment, transport, setup, staffing, and breakdown, are included in a single fixed-price proposal. No surprises on the day.
— Past Activations
Trusted by leading
brands & venues.
Abu Dhabi F1 Grand Prix
Fairmont, Ritz-Carlton & W Hotel
Simulator activations for Fairmont, Ritz-Carlton, and W Hotel guests during Abu Dhabi Grand Prix weekend, one of the most premium hospitality environments in world sport.
Brand Activation
Group63
Bespoke simulator experiences integrated into brand campaigns and experiential events, tailored to each partner's guest profile and objectives.
Lifestyle & Wellness
Banya Forrest
High-performance simulator activation for a premium wellness and lifestyle venue, demonstrating the breadth of audiences we can engage.
